1. Update your Facebook ‘Page’ with your blog posts straight after publishing
2. Provide content and links on your Facebook page that will make them want to share and like your updates
3. Include Twitter in your menu (This is available as a standard setting on your Facebook fan page)
4. Run polls using the standard Facebook ‘Question’ feature (above the ‘Write something’ box) to engage your audience and involve them
5. Link to your Facebook page in your email newsletter
6. Run a competition on Facebook
7. Use a reveal tab that is set up as your landing page that provides access to unique content, this could be a video a content or even a voucher
8. Respond to all comments on your Facebook page in a timely fashion
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